Search Engine Optimisation

Search Engine Optimisation (SEO) is the marketing discipline focused on growing visibility in organic (non-paid) search engine results.

In plain English, SEO helps you get to the top of search engines, the most important being Google.

75% of users click on the top three organic search results in Google

SEO is constantly changing as Google, and the other search engines, change their algorithms as to how they rank the website pages that they index. Long gone are the dark days of stuffing keywords all over your website to falsify the relevance of the web pages.

Nowadays it’s about making your website as focused and clear as possible on the subject for which you want to be found in the search engines for. For example, if you want to be found in the search engines for the term “Large Water Cans”, then it is important that your website, and the specific web page, is clearly focused on “Large Water Cans”.

Choosing the right keywords  to optimise for is important. They need to be relevant, ideally with a low level of competition (from other websites), whilst having a high level of monthly searches. In fact the most important part of that last sentence is the relevancy of the keyword.

It’s often good to focus on long tail keywords (long tail keywords are search phrases that people enter into Google when searching for something. E.g. a long tail keyword for the large water cans could be “green large water cans in Hampshire”) as well, as the users using these longer phrases are often a lot further down their search journey, so are possibly easier to convert to customers.

Search Engine Optimisation (SEO) in Hampshire, includes various elements that help Google rank your website better in the search engines.

SEO Packages

Our search engine optimisation packages below are designed to ensure your website gets optimised on a consistent, monthly basis.

(All prices below are +VAT)

Bronze

£ 80 Monthly
  • Dedicated time - 1 hour
  • 25 keywords (typically)
  • Google Search Console / Webmaster
  • On-Site SEO
  • Off-site SEO
  • Keyword report

Silver

£ 150 Monthly
  • Dedicated time - 3 hours
  • 50 keywords (typically)
  • Google Search Console / Webmaster
  • On-Site SEO
  • Off-site SEO
  • Keyword report
  • Competitor SEO research
  • SEO performance and analytics report

Gold

£ 250 Monthly
  • Dedicated time - 6 hours
  • 75 keywords (typically)
  • Google Search Console / Webmaster
  • On-Site SEO
  • Off-site SEO
  • Keyword report
  • Competitor SEO research
  • SEO performance and analytics report
  • Writing guidance
Popular

Gold Plus

£ 350 Monthly
  • Dedicated time - 9 hours
  • 100 keywords (typically)
  • Google Search Console / Webmaster
  • On-Site SEO
  • Off-site SEO
  • Keyword report
  • Competitor SEO research
  • SEO performance and analytics report
  • Writing guidance
  • Business listings

Any questions?

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